This rebranding for frameLOGIC created by Necon Creative Agency was completed back in 2012 and still remains one of my favorite design overhauls. frameLOGIC is a leading fleet management solutions supplier in Poland. With successful growth during its initial few years frameLOGIC required a vibrant and professional visual identification system for the whole company. Necon Creative definitely delivered.
What initially caught my eye were the variations on the Penrose-like shapes that made the new logos for frameLOGIC’s product brands. The logo illustrations show a combination of different perspectives – just like the frameLOGIC solutions do – join different views of recorded information in one solid picture.
The rebranding project continued with creation of new corporate materials and digital templates of documents, emails and presentations. A completely new website is one of the biggest steps in new marketing strategy. It joins modern design with entirely new content and visual aids. Clear content structure helps visitors learn about frameLOGIC and its offer easily from three different points of view: business benefits, features and applications.
frameLOGIC – brand identity relaunch
Source: Necon Creative Agency, frameLOGIC
Have anything on your mind relevant to art, photography, or any other cool stuff? Let us know and maybe we will showcase it in our next post. I value all your comments and opinions. Let’s hear from you in the comment section below. Thank you and see you around!
Enjoyed that? Please Share!
Author: LA Pride
LA Pride is a native Floridian who is interested in many things including temporal physics, critical thinking, board games, kite boarding and photography to name a few. His primary areas of interest include UI design, vector and 3D art. He is also the Founder and Sr. Web Developer of NQN Media Group. You can visit his website, or friend him on Facebook.